![]() Now that you know the why of blog post batching, let’s look at how. A Cheat’s Guide to Batching Your Blog Content Finding a way to batch our business tasks is key to not losing precious time in the process of micro-managing and diluting our focus. This is even more important for Virtual Assistants and others whose work is infinitely varied and serves multiple clients each day. It’s widely agreed that focusing on one task at a time instead of multitasking and constantly switching dramatically improves productivity. Articles, studies and books abound on the subject of techniques and hacks that enhance and hinder productivity. There have been many explorations into productivity. You’re typing content, then doing keyword research (or vice-versa), then logging into your website, then heading to Canva or Pixabay for images, then back to your site, then into Buffer or Hootsuite or what have you for scheduling social posts, then back to typing and creating. Think about it: once you’ve drafted your blog content, to then use the non-batching approach you’ll need to keep switching your brain to a new gear in order to achieve the next step. Notice that instead of drafting a blog post, then editing it, then optimising it, then finding or creating an image, then publishing it and promoting it, then beginning the next post, we are batching similar tasks together, then moving on to the next batch? This is the key to GETTING SHIZ DONE when it comes to creating your business content. Share your content in your social media scheduling tool.Upload your posts, pop your images in, schedule to publish.Optimise your posts if you’re SEO savvy.Source or design the images you need to accompany all 4 posts.You can apply the same principle to your blog content writing. Tip out all the freaking scallops, or a big batch of them.Īnd the hapless amateur cook is like, Oh! Duh! Yay! Suddenly there is a production line that allows them to get through a whole heap of tasks at once because they get into a flow, they find their focus and after a few repetitions they get even faster. Then George Calombaris will come by, observe this unproductive neophyte taking an hour per canape, shout “Do it like this, yeah?” And demonstrate a hyper-productive batched version of the process: ![]()
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